Graphic Design
& Creative Media
Crafting brands with refined aesthetics and strategic marketing rooted in thoughtful brand and market research.
Educated in graphic design, marketing, and art history. My creative approach is disciplined, well-researched, and aesthetically informed.
LORA MALDONADO
AUBURN UNIVERSITY GRAPHIC DESIGN GRADUATE
CURRENTLY BASED IN AUSTIN, TX.
Graphic Design Portfolio
About me
My background, honors, and achievements…
My Top Skills
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I earned a B.F.A. in Graphic Design with a Minor in Marketing from Auburn University, where a rigorous curriculum refined my attention to detail and commitment to quality. My design process prioritizes intentional communication, visually and tangibly articulating messages, moods, and reactions.
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With years of technical training in drawing, painting, and art history, my artistic foundation is solid and diverse. A lifelong passion, art informs my digital illustration, oil painting, and photography. This creativity drives my design work and freelance projects, rooted in exploration and research.
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Combining aesthetic design and mathematical logic, web design is my specialty. I’ve built sites with HTML/CSS, developed over a dozen in platforms like Squarespace and Webflow, and rely on Figma for wireframes and layouts. Every project starts with hand-sketched concepts, ensuring thoughtful, user-focused design.
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While earning my undergraduate degree, I embraced creative leadership roles in Auburn’s non-profits from my first semester. By sophomore year, I served as Co-Director of Graphic Design for Auburn University Dance Marathon and led creative and social media strategy for my sorority. I helped boost digital reach by over 200% and contributed to raising $350,000 for Children’s Miracle Network Hospitals in 2019–2020.
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Sales and fundraising have been central to my creative work. With a Minor in Marketing, I ensure my designs align with strategic goals to maximize impact. Beyond digital design, I bring six years of experience in sales, team leadership, and community building from working at a local indoor cycling studio.
Beyond academic work, this portfolio site highlights my creative work as a freelance graphic designer and illustrator, in social media management, as an artist, and a creative team leader.
Let’s get in touch.
Why Graphic Design?
Creative minds connect best when they are well-informed.
Understand why I chose graphic design by reading about my creative experience below.